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Conduct Your Own Survey C ePub download

by Priscilla Salant

  • Author: Priscilla Salant
  • ISBN: 047101267X
  • ISBN13: 978-0471012672
  • ePub: 1832 kb | FB2: 1925 kb
  • Language: English
  • Category: Mathematics
  • Publisher: John Wiley & Sons; 1 edition (November 10, 1994)
  • Pages: 252
  • Rating: 4.1/5
  • Votes: 244
  • Format: azw rtf doc docx
Conduct Your Own Survey C ePub download

A nuts-and-bolts guide to conducting your own surveys without paying professional fees. Butwhat if you don’t have thousands of dollars to commission one?No problem.

A nuts-and-bolts guide to conducting your own surveys without paying professional fees. How can you gauge publicsupport for a cause or test the market for a product or service?What are the best methods for validating opinions for use in apaper or dissertation? A well-documented survey is the answer. How to Conduct Your Own Survey gives you everything youneed to do it yourself! Without any prior training, you can learnexpert techniques for conducting accurate, low-cost surveys.

Start by marking How to Conduct Your Own Survey as Want to Read .

Start by marking How to Conduct Your Own Survey as Want to Read: Want to Read savin. ant to Read. Considering this was published in 1994, I found it quite useful. There are dated bits, like when it talks about whether or not to use This is simple how-to manual about conducting a survey.

Includes bibliographical references (p. 223-225) and index. Practical surveys - Cornerstones of a quality survey - Deciding what information you need - Choosing a survey method - When and how to select a sample - Writing good questions - Questionnaire design - Setting your survey in motion and getting it done - From questionnaires to survey results. Reporting survey results -. Advice, resources, and maintaining perspective.

Priscilla Salant, Don A. Dillman. A nuts-and-bolts guide to conducting your own surveys without paying professional fees. How can you gauge public support for a cause or test the market for a product or service? What are the best methods for validating opinions for use in a paper or dissertation? A well-documented survey is the answer. But what if you don't have thousands of dollars to commission one? No problem

A nuts-and-bolts guide to conducting your own surveys without paying professional fees. But what if you don't have thousands of dollars to commission one? No problem. How to Conduct Your Own Survey gives you everything you need to do it yourself! Without any prior training, you can learn expert techniques for conducting accurate, low-cost surveys.

degree in economics from the University of California at Berkeley and her . degree in Agricultural Economics from the University of Arizona.

Priscilla Salant, . Expertly curated help for How to Conduct Your Own Survey

Priscilla Salant, . Dillman, Don A. : Washington State University. Expertly curated help for How to Conduct Your Own Survey. Plus easy-to-understand solutions written by experts for thousands of other textbooks. is a Senior Survey Methodologist at the .

Find nearly any book by Priscilla Salant. Get the best deal by comparing prices from over 100,000 booksellers. Conduct Your Own Survey C. by Priscilla Salant. ISBN 9780471012672 (978-0-471-01267-2) Softcover, John Wiley & Sons, 1994. by Priscilla Salant, Anita J. Waller. ISBN 9781559633840 (978-1-55963-384-0) Softcover, Island Press, 1995.

A nuts-and-bolts guide to conducting your own professional-qualitysurveys without paying professional fees. How can you gauge publicsupport for a cause or test the market for a product or service?What are the best methods for validating opinions for use in apaper or dissertation? A well-documented survey is the answer. Butwhat if you don't have thousands of dollars to commission one? Noproblem. How to Conduct Your Own Survey gives you everything youneed to do it yourself! Without any prior training, you can learnexpert techniques for conducting accurate, low-cost surveys. Instep-by-step, down-to-earth language, Priscilla Salant and Don A.Dillman give you the tools you need to:* Determine which type of survey is best for you* Estimate the cost of your survey* Conduct mail, telephone, and face-to-face surveys* Draw accurate samples* Write effective questionnaires* Compile and report results* Avoid common survey errors* Find reliable outside assistance* And much more
Mr.Death
Dillman's "total design method" is well illustrated in this volume. This work is an accessible introduction to designing one's own survey. The book is written pretty well, too.

Trying to get accurate results is what survey design is all about. This book emphasizes that and then runs through the process, step-by-step.

The book deals with some of the key issues in survey design: (a) what type of survey method (face-to-face, mail, phone), (b) sample selection, (c) construction of questions and the total questionnaire, (d) the logistics of administering the survey, (e) data analysis, (f) reporting the results.

The work concludes with a title that says it all: "Advice, Resources, and Maintaining Perspective."

All in all, a useful and accessible introduction to survey research and how to minimize errors.
Fohuginn
This book is a very straightforward text on the theory and practice of surveys. It is styled as a book designed so that you can do your own, simply by reading it. I think that a little unlikely, because like any craft, effective survey work happens when you have a little guidance on hand and a good grasp of computerized data management. One of the book's weaknesses is that it is not current. It was written in 1994, before a number of important electronic advances had been made, and so it is relatively weak in that arena.

All that said, the basic concepts of the survey and how good ones are constructed have not changed. Read this book, maybe twice, and you will be well grounded in the subject.
Sharpbrew
Great book to teach you how to contact a phone, mail, and door-to-door survey, including the expected cost. I got an A in the class (journalism).
Katius
I ordered for another staff member. The book was highly recommended at a tourism seminar the person attended.
My part in the transaction went very well.
Chilele
This book was published in 1994, prior to the internet boom. It covers telephone, mail, and face-to-face surveys. It doesn't cover email surveys or internet-based surveys. It also fails to mention scaling or data-types. If you're looking for ideas on questions, or are concerned about sampling techniques, you'll find some info here. This is one of those "partial references": it covers some things, but leaves enough out that you'll need to buy another reference to compliment it. If you're looking for the latest in survey methodology, this book doesn't have it.
Mr.jeka
Purchased this book for a refresher on survey issues. It provides a decent primer, and even some interesting statistical issues presented in a simplified manner (e.g. sample size). Not for the advanced marketing professional, but then the title suggests its basic offering.
Naa
great college book
A little dated, but still relevant for most survey projects.
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